Rebecca Morgan’s products

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{ 11 comments }

Cathy Lewis September 12, 2010 at 7:34 pm

Hi, Rebecca,
I’m the President of NSA Virginia and so hopeful you can bring this half-day program to our chapter! I see you will be in Las Vegas on Dec. 4. We have a Dec. 10 meeting and others in the new year. Would you be interested? Our chapter members come principally from the region between Richmond and the Virginia Beach oceanfront. Thanks for your consideration. Cathy

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Jane Pollak November 1, 2010 at 6:43 am

I completed an audio version of my book Soul Proprietor prior to our class. I would like to offer the book, lesson by lesson (there are 101) as a daily download for customers. What am I asking my original sound studio to provide me with–individual mp3’s of each track? Do I upload those to my website back-end and manipulate them through that? I’m not even sure what question to ask of whom. Thanks for any light you can shed.

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Rebecca Morgan November 2, 2010 at 10:02 am

Hi Jane:

If they are in tracks on the CD you can easily upload those to your web site. But if you’re more comfortable asking your audio guys to give you the tracks, OK. But you already have the tracks. You can put them on your hard drive then change the titles, e.g., 001–Getting Started, 002–Next steps.

“Do I upload those to my website back-end and manipulate them through that? I’m not even sure what question to ask of whom.”

You can do that then load the links into an autoresponder series set to release in 1-day increments after they buyer orders the first one.

Make sense?

RM

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Johanna Rothman January 27, 2011 at 8:47 am

Hi all, the question I wanted to ask yesterday was: how do you price these beasts? I have a teleseminar series that I did with a colleague that is not selling, which says to me that it’s overpriced. See http://www.immunizeagainstagilefailure.com/ But what is a good price? After yesterday’s webinar, I’m wondering if we need to offer it as a three-tier offering: just the recordings and transcripts and troublehsooting guide(level 1), recordings and transcripts plus one call(?) with Gil or me (level 2), that plus ongoing coaching with Gil or me (level 3)??

Does anyone have ideas, suggestions?

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Rebecca Morgan January 27, 2011 at 9:57 am

Johanna:

It may or may not be pricing. You can test each variable. Pricing is one. One is the sales copy. I think generally your sales copy is good, you might try a few tweaks. For example, put the problem/pain at the beginning in bullets instead of paragraphs with boxes for people to mentally check when you ask, “Do you experience….” Also, people believe testimonials with full names, not just last initials, and ideally pics of the person. You have a couple of people who are fully identified and you could add their pic.

The other question is how do people find this page? Are you directing them via your ezine, a special stand-alone mailing, ads in industry publications or AdWords ads? That will affect your buying stats.

If they know and respect you already, then a $495 or higher price isn’t a problem. However if they don’t they’re only willing to risk under $100, even if it’s company money. I realize you offer a guarantee, but if they don’t know you they don’t trust you to honor that.

Can you put a dollar value on their bonuses so it builds the monetary value they are getting?

And finally, I’d toy with calling it something other than “self-study course.” People want and pay more for systems. Can you call it some type of system?

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Johanna Rothman February 19, 2011 at 2:13 pm

I have another question. For my new blog, http://www.createadaptablelife.com/, the one I’m blooking from, do you suggest I add that to my business cards? I’m about to need new business cards. It’s a different take on my business, so I’m not sure. I *think* it needs another card, not the same one. My other card has a tagline of “Managing Product Development” which ties into jrothman.com and ties my other books and blogs together, and makes sense for my other services and the products I don’t have yet :-). But this set of products is a little different. A memoir and change workbook, even if the examples are for technical people (so far) is a little different. Or is it??

What do you think?

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Mercedes Alfaro June 10, 2011 at 7:21 am

Hello,

I’m interested in your introductory 1 hour teleseminar or webinar? If you can please call me at 404-228-7541. Thank you.

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Andreas Buhr August 22, 2011 at 1:36 am

Thanks a lot, Best regards, Andreas Buhr, CSP

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Jerry Pollio January 14, 2013 at 11:22 pm

Dear Rebecca
I came across your site from an article in the WSJ. I am a little hesitant because it seems your services are more for blogging , speaking, and writing. Will your information show what can be created, how to drive traffic and convert ? I am more than willing to invest I would like to get a deeper understanding of what I will be learning and how best to leverage that learning into a viable income stream….? Thank you and I sincerely look forward to your comments.

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mike Agugliaro July 4, 2014 at 7:55 am

Looking to have a quick chat and see if we are a fit to work together. I want to cut the curve on putting together webinars and automated webinars. I am not a super techy person but can do things once I have clear direction.

Are these both items you are used to doing and have lots of experience ? I promise not to waist your time and if a fit we can see what plan makes sense to get started with.

Mike Agugliaro

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Susan Vanderburgh April 23, 2019 at 12:19 pm

Hello Rebecca,

I could not find you on LinkedIn. I have included my email address on this form. Please keep me on your list. Thanks.

Susan Vanderburgh

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